Seoul-based label JiyongKim continues to harness the world’s pure parts to create his upcoming Spring/Summer 2025 assortment. This season, the prolific South Korean designer brings in new silhouettes and materials to experiment with for various shades of sun-bleaching. Jiyong Kim hones in on his craft as he embraces his signature therapy.

First introduced in his personal showroom throughout Paris Fashion Week earlier this June, Jiyong shared with Hypebeast that this season noticed him discover a number of avenues along with his due course of. Collaborations with Alpha Industries proceed to broaden, whereas a brand new set of collaboration with Clarks Originals sees him place his signature cloth print on iconic fashions just like the Wallabee, Desert Trek and Wallabee Cup.

Key sun-bleached objects embrace the patch knit cardigan, wrinkle processed shirt, mesh layered sleeveless and the layered strap half trousers. This season additionally sees JiyongKim experiment extra with non-sun bleached objects. New silhouettes just like the hooded zip-up collared jacket in addition to the hooded mesh prime and rolled edge beanie come to thoughts as JiyongKim expands to develop his clean-cut and movement-based silhouettes. Take a take a look at the SS25 assortment above.

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